Let's go step by step you will not be able to lose as we do everything step by step and today's class I have called class 10 because I really like the preliminaries and today we will be seeing what you really need before you start and what we will do things and why WordPress and where it fits to your web site within the overall strategy because WordPress end what is is to have an equal site that solicits clients then that has to be part of an overall strategy today let's see where this fits how all the parties
Web Hosting Profesional Con Wordpress
together and why we choose WordPress and no other platform today's class will be about what is needed before going from next day we will start creating good do not know if I know maybe yes maybe no I'm Paul Alba and I am part of it go if I am owner of an online marketing agency focused on results I have also a blog called the periodic.com and there are plenty of free training
entrepreneurs want to grow your business help of the advantages of the Internet and grow your business also achieve a lifestyle that suits that my goal and if that's what you can find WordPress this train. Com good first topic we'll see where it fits in the garden throughout the strategy because in the end we want to attract customers then WordPress is really the technology really what we will do a hosted own website on our own hosting it is as depend on anyone and how to have your own website that is
100% to you now I will explain why I sayWordPress this before going to see the outline I'll remember a marketing concept that very basic but it should be remembered because really I need your I have build fulfill this role which is what they call the marketing funnel marketing funnel marketing is simply the path that is passing customers since they first discover you until you actually and the customer concrete then our site web in principle will attract visitors visit I make to call it is the first
step are first visitors who come seeking information do not come attracted to any subject or because
they have a need or are looking for something that in principle you can provide you with it in feces. Are visitors and this flow by going past visitors have to go to make a prospect prospects is also can be said as a link called in English a contact can also sayWordPress it is definitely a prospect worth visiting is
still a point where they are in something cold have come because you are interested in the issue but have taken no tangible action while the prospect we have met a potential client has contacted you you have sent an email has shown a real interest in it has been downloaded catalog called you on the phone there is already someone with whom you already have a track that has data on and then the last point customers in a web well designed are to attract customers have to do to pass this link along this path has that attract visitors and with 22 or visitors into prospects and then prospects and will give a
figure already have a way to track and depends a little more about you if an online shop as also can do all automated to get you you make the purchase also online while if you're a local business or a physical business or the last step is trying to attract to your site to your physical site is your office is your store voucher but the more able will achieve it automatically better Internet you sayWordPress that now all this will be a website provides all this and as the business is maintained and is what you have to do
website at least in the online part of your business is that other things have a catalog Internet is of little need the web is really a seller or business 24 hours 7 day a week, 365 days a year for it really was a good web then what what are the because that funnel fact that I have to come visitors had to get people there as where can come from applicants as I draw what traffic sources that says what do you call the market and which data sources are mainly traffic can be of two types of search engines are as the search for excellence you know what the google there are also others like Yahoo and Bing but the
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most important and the most traffic will bring far is Google itself that where to put more effort certainly is in this search and then there is the traffic coming from Web Hosting networks would indeed be one the simplest categorization that there are search engines and Web Hosting networks in Web Hosting networks there are a lot but we will if I put some sample differentiates traffic I finders line ofWeb Hosting good Web Hosting networks because what difference the mentality is whoever gets it because the seeker is that people actively seeking your service your product sayWordPress come traffic
that is already predisposed to buy because it is already typing into Google for a solution s traffic I really more importance I give this my way of seeing the online marketing I in Web Hosting networks I see them more as a strategy to support outreach for what is already working first assure me that there is a coming forward traffic assure me that is coming to my people website and I are actively looking to say I focus first on search engines and when there is already a system that works then I proceed to give publicity on Web Hosting networks because Web Hosting networks are very good for just that for increase word of mouth to talk about you to be there in the minds of people but although
even now actively seeking it take to get his attention for some kind of business can be more interesting than for other general there to give more importance to Web Hosting networks when your business is type when you offer something that excites people or thereabouts something visual such as making handicrafts or restaurant also because dies mod can assemble the dishes and something visual that attracts but always the one that is close to buy to visit to be customers just generally looking for you in search engine then those are the two types of traffic sources and all this has to do
with the web good because that's how we can get people to your web and is the general outline I always represent the web's own web not a blogger blog then discuss else not believe a web your own made for example in Word Press that what we are talking here I feel like your home because why and that because it's your property is something that really yours there put your rules you the change puts the menu as how you want to make the visitor to the relationship is that you interest you download a file catalog you ask budget book now give you an appointment any action that you're interested that what you can do on your web apart of course to convince him to be persuasive to present your
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company but Chucky puts the rules and it is your property you can change the domain you can change the name you can change your hosting provider but your website you then you can move because it's yours but one or the other platform Web Hosting any network for example if you're on borrowed time as I say and you what you have is given a space to have if is free to have if tehy reach out to your fans is already happening even but definitely not your site is waiting there mail budget or
subscribed to a newsletter by email to you can you send information if you already have around like as yarn convinced that ends up being the client and the client as if in an economic transaction and it is to leave satisfied to return I recommend you the what we have seen how people get what they told me at the traffic source can be many will say the most important and especially you make it clear you are on the road route works best and put your site in the center strategy and make all traffic sources are to go for example organic Google say when people look and appear normal natural results and non-
payment that's what's there to pay Google to do a job that is called ugly is the translation into Spanish would be optimized for search engines and say there is a job to be done for that Google will consider a web ante finding words to consider it deserves be the first then there are the directories and portals you will not get as much traffic as Google but it helps this is right directory often helps you're up here
in one of the strategy that are made for the SEO to appear here but you can also find you straight in the directory portals also be maps and have a local business as you want to appear on the map and if you find through Google maps because it also has a link to your website because there can not you can not convince better than a card, a tab of Google Maps to you leads and where actually happens all
the action that you are not interested bring then there are the Web Hosting networks as I say not should stay there because the people who are in Web Hosting networks he is not thinking about the mind is not thinking about the service you offer is fine as to support to a discussion of your content for example so that people will be aware but not in a recruitment strategy very directly in some businesses maybe a little more about what I said before because they are visual and emotional more if you solely dedicated to cultivating Web Hostingnetworks you're missing much of the pact because
things general sales do not happen there at that level and here in this layer must take care that you have achieved in Web Hosting networks should use it to bring in a consistent way is attention to those people to your website will not stay at that level I explain only thread being subtly in a way strategic to your website then you would if you have video on youtube and are by Youtube because youtube to part of a Web Hosting network also in search engine you can find out there or may appear on Google but sometimes organic results seems a good video if you a video also a good strategy but always
putting your link next to the video below the video to visit your site because you always where you want to stay here where BSI is then all that whatever the offline medium such as a note press an ad in the newspaper does not operate radio television a talk a seminar impartas ads you can place in your home in your establishment to visit your web QR codes in thematic exhibitions of your activity in your sector always have one share for example the cards you are also interested in bringing this tension always at your website worth check the route is always the web in the center and then also of
course the publicity that we must not be any fear that if they do things right advertising well segmented well optimized if you do now yes yes to a party can learn to do it can not delegate to someone you really find offer result but online advertising and advertising all free of all that if you do the things right if you have to pay but if in the meantime while a ROI everything is valid and is perfect now because WordPress because I recommend WordPress and no other platform to say what
benefits you have to have your web in the system WordPress first as I said before unlike other platforms out there When you have a website in WordPress WordPress.com not that then I'll explain that we are going to talk now in a short time do not miss me here the question is that the website is yours do not have to rent anything you do not have to pay for using it is not yours and also you can
take it
Web Hosting Profesional Con Wordpress
take it
Web Hosting Profesional Con Wordpress
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